Christina Dieckmeyer

A data-driven and process-oriented marketing leader with proven results in B2B professional services marketing.

Expertise in developing and executing innovative marketing strategies that contribute to a company’s overall objectives and revenue goals. Christina has led multiple companies in growing their brands, increasing market awareness, driving demand and building revenue for their solutions.

Engagement Expertise

  • Strategic Advisory
  • Interim Leadership
  • Execution Expertise

GTM Disciplines

  • Marketing



Almost immediately after starting at iGrafx in October 2017, Christina became my right hand woman through countless marketing strategy sessions, systems challenges, reporting fire drills, HTML adventures, marketing automation quandaries, vendor interactions and much much more. And through it all, her unfailingly supportive, diplomatic and positive attitude made her an absolute pleasure to work with.

Jamey Heinze CMO & Go-To-Market Advisor

Case Study


Going into 2017, a business transformation software company was undergoing a leadership change. One of the immediate issues identified was the lack of marketing leadership and strategy. Christina was hired to create and implement a comprehensive marketing strategy for the North American market.

Solution Delivered

  • An innovate marketing strategy and operations plan to include marketing attribution reporting
  • A full-scale implementation and integration of HubSpot marketing automation and Salesforce CRM in order to create a lead management process that incorporated automated lead nurture campaigns, lead scoring and reporting
  • A full marketing rebrand was completed, which included new corporate messaging and a website re-design and launch
  • Multi-channel marketing campaigns and a complete content marketing strategy were created to drive demand and increase channel effectiveness


  • Attributed over $5 million in total contract revenue to marketing sourced opportunities over a span of 8 quarters
  • Increased marketing source new logo opportunities to 80% overall in North America
  • Increased marketing ROI by 4x between Q3 2018 and Q2 of 2020.