The role of pricing plays a pivotal force in shaping a company’s profitability. Visualize what’s possible with Cortado’s pricing infographic that aligns pricing with sales, variable costs, and fixed costs in the profit equation. By delving into the incredible positive impact of pricing decisions, we aim to demonstrate its unique power in reshaping the financial health of a company. The remarkable impact that a modest 1% improvement in pricing can yield on overall profitability, emphasizes the unmatched potential of pricing in the pursuit of business success.