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Cortado Group Insights

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Download our resources to gain fresh insights on everything from RevOps to sales enablement.

The Cortado Group team is on the leading-edge of every process, system, and strategy for generating value, revenue, and profitable growth in today’s private equity-owned companies. They share their expertise and insights in a variety of resources — from topical blog posts to in-depth industry reports.

Insights

Thought Leadership

Blog

Breaking the AI Hype Cycle: What it Really Means for Marketing

Blog

8 Insights Your Portco Must Know About AI and Content Creation

Blog

9 Insights Your Portco Must Know About AI and Data Literacy

Blog

How Portcos Are Tailoring AI to Leapfrog Competitors

Article

Why Pricing Governance is a Powerful Asset to Maximize Valuation

Article

How a Solid Pricing Strategy Helps You Hit Quarterly EBITDA & Revenue Targets

Article

Why Best-in-Class RevOps Teams Don’t Work for Sales… or Marketing

Article

Technology Adoption for Pricing Excellence

Blog

How Will Your PE Firm Leverage the Power of AI?

Research Report

Transforming Go-to-Market with AI in Private Equity

Article

How a Modest Investment in SalesOps Pays Off Big

Blog

Eliminate the Disruption of Executive Team Hiring Mistakes

Article

Pricing Due Diligence

Article

The Do’s and Don’ts to Acing Your Next Forecast Call

Article

Strategies for Optimal Post-Acquisition Pricing in Private Equity

Blog

The MVP in the C-Suite: Why Every CEO Needs a Revenue Operations Specialist

Webinar Recap

Sales Webinar Recap: Sales Best Practices To Enable Pricing Success

Article

Mastering the Turbulent Waters: Navigating Pricing Challenges in Distressed Investments

Research Report

RevOps Intelligence in Private Equity Firms

Webinar Recap

Pricing Webinar Recap: RevOps Best Practices To Enable Pricing Success

Blog

How Our C-Level Leaders Generate Rich Lead Pipelines Fast

Article

Unlocking Success: A Comprehensive Guide to Measuring Pricing Effectiveness in Portfolio Companies

Blog

Redefining RevOps: Restructuring a Revops Team for Maximum Impact

Blog

Behind the Scenes of RevOps: The Team Every Portco CEO Needs to Know

Article

Maximizing Margins: The Art of Pricing Gross to Net with Waterfall Analysis

Article

Navigating the Pricing Maze: A Startup’s Guide to Pricing Strategies

Research Report

Interim C-Level Leadership

Blog

Is Your Portco Burdened by Multiple, Un-unified Lead Management Processes?

Blog

The Future Currency: Decoding the Power of Personalized Pricing

Infographic

Pricing Impact On Profitability

Blog

Transforming Marketing Operations: The Case for a Strategic MarTech Overhaul

Research Report

Sales Enablement 2.0: The Solution for Solving Revenue Growth Challenges

Article

The Benefits of Pricing Scorecards in Ensuring Execution Success

Blog

The Go-to-Market Connective Tissue of Pricing, RevOps, and Sales

Blog

Is Marketing Not Driving Revenue: Structure Your Marketing Organizations for Growth

Infographic

Identifying Unfavorable Customers

Article

Pricing in the Digital Age: Unveiling the Tech Behind Strategic Decisions

Blog

Executive Outreach: How You Can Reach Decision Makers