Cortado Group Insights

Meet Your Growth Targets.
Outperform Your Competitors.

Download our resources to gain fresh insights on everything from RevOps to sales enablement.

The Cortado Group team is on the leading-edge of every process, system, and strategy for generating value, revenue, and profitable growth in today’s private equity-owned companies. They share their expertise and insights in a variety of resources — from topical blog posts to in-depth industry reports.

Insights

Thought Leadership

Blog

Navigating the Marketing Skies: Lessons from an Apache Pilot

Blog

Transformative Leadership: How CEOs Drive GTM Success After Missing Quarterly Targets

Blog

Executive Outreach: How Sales Teams Can Manage Current Market Trends and Challenges

Blog

76% of Companies Struggle with Talent Gaps: What’s Next?

Blog

Avoiding Exit Pitfalls: A Proven Path to Boost Your Company’s Valuation

Blog

Top Six Ways to Accelerate Value Creation

Blog

Price Optimization: The Hidden Value Lever

Research Report

Price Optimization: The Hidden Value Lever

Blog

From Sale to Success: What Post-Sale Value Extraction Should Look Like

Blog

Breaking the AI Hype Cycle: What it Really Means for Marketing

Blog

8 Insights Your Portco Must Know About AI and Content Creation

Blog

9 Insights Your Portco Must Know About AI and Data Literacy

Blog

How Portcos Are Tailoring AI to Leapfrog Competitors

Article

Why Pricing Governance is a Powerful Asset to Maximize Valuation

Article

How a Solid Pricing Strategy Helps You Hit Quarterly EBITDA & Revenue Targets

Article

Why Best-in-Class RevOps Teams Don’t Work for Sales… or Marketing

Article

Technology Adoption for Pricing Excellence

Blog

How Will Your PE Firm Leverage the Power of AI?

Research Report

Transforming Go-to-Market with AI in Private Equity

Article

How a Modest Investment in SalesOps Pays Off Big

Blog

Eliminate the Disruption of Executive Team Hiring Mistakes

Article

Pricing Due Diligence

Article

The Do’s and Don’ts to Acing Your Next Forecast Call

Article

Strategies for Optimal Post-Acquisition Pricing in Private Equity

Blog

The MVP in the C-Suite: Why Every CEO Needs a Revenue Operations Specialist

Webinar Recap

Sales Webinar Recap: Sales Best Practices To Enable Pricing Success

Article

Mastering the Turbulent Waters: Navigating Pricing Challenges in Distressed Investments

Research Report

RevOps Intelligence in Private Equity Firms

Webinar Recap

Pricing Webinar Recap: RevOps Best Practices To Enable Pricing Success

Blog

How Our C-Level Leaders Generate Rich Lead Pipelines Fast

Article

Unlocking Success: A Comprehensive Guide to Measuring Pricing Effectiveness in Portfolio Companies

Blog

Redefining RevOps: Restructuring a Revops Team for Maximum Impact

Blog

Behind the Scenes of RevOps: The Team Every Portco CEO Needs to Know

Article

Maximizing Margins: The Art of Pricing Gross to Net with Waterfall Analysis

Article

Navigating the Pricing Maze: A Startup’s Guide to Pricing Strategies

Research Report

Interim C-Level Leadership

Blog

Is Your Portco Burdened by Multiple, Un-unified Lead Management Processes?

Blog

The Future Currency: Decoding the Power of Personalized Pricing

Infographic

Pricing Impact On Profitability

Blog

Transforming Marketing Operations: The Case for a Strategic MarTech Overhaul

Research Report

Sales Enablement 2.0: The Solution for Solving Revenue Growth Challenges

Article

The Benefits of Pricing Scorecards in Ensuring Execution Success

Blog

The Go-to-Market Connective Tissue of Pricing, RevOps, and Sales

Blog

Is Marketing Not Driving Revenue: Structure Your Marketing Organizations for Growth

Infographic

Identifying Unfavorable Customers

Article

Pricing in the Digital Age: Unveiling the Tech Behind Strategic Decisions

Blog

Executive Outreach: How You Can Reach Decision Makers

Blog

Hitting the Mark: Elevating a Portco’s Forecast Accuracy by Connecting Sales Stages and the Buyer’s Journey

Blog

Upgrade Data Forecasting with Process Automation

Blog

Rapidly Improve Pipeline and Forecast Accuracy with Three Simple System Adjustments

Cortado Group Insights

Meet Your Growth Targets. Outperform Your Competitors.

Insights

Thought Leadership

Navigating the Marketing Skies: Lessons from an Apache Pilot

Transformative Leadership: How CEOs Drive GTM Success After Missing Quarterly Targets

Executive Outreach: How Sales Teams Can Manage Current Market Trends and Challenges

76% of Companies Struggle with Talent Gaps: What’s Next?

Avoiding Exit Pitfalls: A Proven Path to Boost Your Company’s Valuation

Top Six Ways to Accelerate Value Creation

Price Optimization: The Hidden Value Lever

Price Optimization: The Hidden Value Lever

From Sale to Success: What Post-Sale Value Extraction Should Look Like

Breaking the AI Hype Cycle: What it Really Means for Marketing

8 Insights Your Portco Must Know About AI and Content Creation

9 Insights Your Portco Must Know About AI and Data Literacy

How Portcos Are Tailoring AI to Leapfrog Competitors

Why Pricing Governance is a Powerful Asset to Maximize Valuation

How a Solid Pricing Strategy Helps You Hit Quarterly EBITDA & Revenue Targets

Why Best-in-Class RevOps Teams Don’t Work for Sales… or Marketing

Technology Adoption for Pricing Excellence

How Will Your PE Firm Leverage the Power of AI?

Transforming Go-to-Market with AI in Private Equity

How a Modest Investment in SalesOps Pays Off Big

Eliminate the Disruption of Executive Team Hiring Mistakes

Pricing Due Diligence

The Do’s and Don’ts to Acing Your Next Forecast Call

Strategies for Optimal Post-Acquisition Pricing in Private Equity

The MVP in the C-Suite: Why Every CEO Needs a Revenue Operations Specialist

Sales Webinar Recap: Sales Best Practices To Enable Pricing Success

Mastering the Turbulent Waters: Navigating Pricing Challenges in Distressed Investments

RevOps Intelligence in Private Equity Firms

Pricing Webinar Recap: RevOps Best Practices To Enable Pricing Success

How Our C-Level Leaders Generate Rich Lead Pipelines Fast

Unlocking Success: A Comprehensive Guide to Measuring Pricing Effectiveness in Portfolio Companies

Redefining RevOps: Restructuring a Revops Team for Maximum Impact

Behind the Scenes of RevOps: The Team Every Portco CEO Needs to Know

Maximizing Margins: The Art of Pricing Gross to Net with Waterfall Analysis

Navigating the Pricing Maze: A Startup’s Guide to Pricing Strategies

Interim C-Level Leadership

Is Your Portco Burdened by Multiple, Un-unified Lead Management Processes?

The Future Currency: Decoding the Power of Personalized Pricing

Pricing Impact On Profitability

Transforming Marketing Operations: The Case for a Strategic MarTech Overhaul

Sales Enablement 2.0: The Solution for Solving Revenue Growth Challenges

The Benefits of Pricing Scorecards in Ensuring Execution Success

The Go-to-Market Connective Tissue of Pricing, RevOps, and Sales

Is Marketing Not Driving Revenue: Structure Your Marketing Organizations for Growth

Identifying Unfavorable Customers

Pricing in the Digital Age: Unveiling the Tech Behind Strategic Decisions

Executive Outreach: How You Can Reach Decision Makers

Hitting the Mark: Elevating a Portco’s Forecast Accuracy by Connecting Sales Stages and the Buyer’s Journey

Upgrade Data Forecasting with Process Automation

Rapidly Improve Pipeline and Forecast Accuracy with Three Simple System Adjustments

Meet Your Growth Targets.
Outperform Your Competitors.