CRO, Partner
John Auer
John has worked with some of the largest companies in the technology industry to lift sales, create preference and build loyalty.
His focus has been on the design and implementation of programs that engage channel partners, employees and direct sales teams. As a Managing Director of Sales Excellence in Private Equity, he built scalable processes and tools to advance the maturity of portfolio company’s sales and marketing teams.
Engagement Expertise
- Strategic Advisory
- Interim Leadership
- Execution Expertise
- Due Diligence
GTM Disciplines
- Sales
- Customer Success
Endorsement
John is a master of his craft, able to ramp up quickly in a new situation, see the patterns and the "forest for the trees," and act decisively. He's genuine and engaging and forms relationships quickly. He quickly became a trusted advisor to me because he could cut to the chase with what was most important and relevant.
Travis Everton CEO at PSI
Blog Post
Fall 2023 PE Round Table Insights – Success for Mid-Market Value Creation is Not What it Seems
Explore the exclusive insights from the Fall Round Table of managing directors. Dive deep into management approaches to drive the success of the sales and marketing Commerce Excellence leader. Learn how these Commercial Excellence leaders impact PE firms, tackle growth hurdles, and unlock maximum exit multiples.