We combine the operating experience from tenured leaders with a data-driven approach. This drives profitable revenue growth. Our team is trained in this disciplined approach so we can help our clients to develop a profitable, competitive market advantage.
We are a collective of tenured sales and marketing leaders with proven management consulting and actual field experience. We combine our expertise through collaboration, shared processes, and cloud-based tool sets. Our unique best of breed approach equips us to help our clients develop a competitive advantage and deliver on profitable revenue expectations.
OUR LEADERSHIP TEAM
Our team has deep expertise as disciplined operators that embrace proven frameworks to deliver a repeatable, long term solutions. We value both IQ and EQ which enables our project teams to meld with your team as one. Below is a list of our leaders. Cortado Group has a network of over 30 experts that are called upon as needed by our clients.
Founder & CEO
Founder of Cortado Group with a vision to create a collective of skilled experts that lead meaningful change. Dan’s background in product management in both Fortune 500 and start-up environments is applied today to the productization of consulting services. The result is a team of process and data-driven, sales, marketing, and operations experts.
John is a veteran sales leader with a no-nonsense approach to achieving revenue targets. As a Principal Consultant and as a Managing Director of Sales Excellence in the Private Equity world, his assignments included companies with extensive restructuring issues. His unique background of success across multiple industries earns him respect in the board room and trust from the “boiler-rooms” of selling.
George de los Reyes
George is a strategic planning/execution and problem-solving expert. With a focus on go-to-market, George identified growth levers, grew top line revenue, and accelerated value-creation for his clients as both an adviser and as an interim Chief Revenue Officer. He has authored best practices for both client and their private equity owners.
A data-driven and process-oriented marketing leader with proven results in B2B professional services marketing. Expertise in developing and executing innovative marketing strategies that contribute to company objectives and revenue goals. Christina has led multiple companies in growing their brands, increasing market awareness and driving demand for their solutions.
Director, Revenue Operations Practice
With over a decade of experience, Robert has brought customer success strategy, and teams to where results matter most. He has built and given new life to CRMs in both established and start up environments. With deep knowledge of Agile/ SCRUM Robert brings modern methodology to deliver on customer success and revenue operation initiatives.
Revenue Intelligence Lead
Kurt is an experienced sales strategist with a background in business development and data analytics. He has worked with partners across the globe to establish sales channels and go-to-market strategies. As a business intelligence expert, he has developed successful BI infrastructure to provide key advantages in competitive industries.
Bill draws on over a decade of SaaS leadership experience to help clients attain new levels of growth. He has expertise in strategy, process optimization, and building revenue-focused sales, marketing, and operations teams that execute at the highest level. Bill serves as a Consultant, Strategic Advisor, and Board Member to high-growth companies.
Mitch is an experienced revenue operations leader with a marketing pedigree. Mitch deploys tools like CRMs and data visualization solutions to put information into action. With an automate-first mindset, Mitch focuses on building scalable automation and processes that align with higher-level roadmap and goals.
Senior marketing executive and proven leader with a high level of strategic thinking and vision. Well-rounded expertise in B2B and B2C marketing, brand activation, marketing research, brand management, business development, customer experience, digital marketing and P&L management across various industries and products. Strong track record of making an immediate impact on ROI.
With a deep history with IT Service Management, Steve has worked 20+ years in process design and implementation. As a certified Six Sigma Black Belt, he helped many B2B organizations eliminate ineffective go-to-market activities and increase overall productivity. Steve provides everything from research-based personas to sales playbooks.
Alexander thrives in fast-paced environments requiring the ability to effectively prioritize, manage and execute on multiple projects simultaneously, giving him the ability to overcome unique challenges. He has experience in the creation of new strategic brand marketing, as well as the implementation and execution of tactical performance marketing.
Revenue growth strategist with solid track record of driving profitable revenue growth for his clients. By aligning go-to-market strategies to market opportunities, Barry has delivered buyer dynamics models, churn analysis, and lead augmentation projects (to name a few) to his clients. He sees his projects though implementation.
Nikki is a certified Salesforce and Hubspot expert. Focused technical customer success, process flow designs, and end-to-end lead management, she has built and integrated CRM and marketing automation systems for her clients. Nikki utilizes her background in networking and cyber security to provide comprehensive client solutions.
Ginger is a strategic transformation leader. She has an innate nature to seamlessly connect high-level strategy with essential low-level details for successful returns on investments. She has proven success transforming government, nonprofits, and Fortune 100s across industries across Marketing, Sales, Product, and Pricing. She is focused on driving topline revenue and accelerating value creation for clients.
Aaron is a sales and marketing operations professional with a decade of experience enhancing the customer experience with Salesforce, HubSpot and Marketo. He has built & repaired complex Salesforce instances in mature and startup environments. Aaron has built revenue operations teams in AGILE environments.
VP Marketing Practice
Stephanie has over a decade of marketing experience, she specializes in SaaS marketing, sales enablement, and digital marketing strategy creation and execution. Stephanie is a “Jill-of-all-trades”, who cut her teeth working in tech startups. A strategic and passionate marketing leader who utilizes analytics and metrics to steer content and maximize ROI.
Loryn is a skilled Revenue Operations specialist with a proven track record of Salesforce and HubSpot experience and multiple years of technical project management that has driven success across many projects. Accompanying this technical experience with problem-solving skills, thriving in a collaborative environment and having a competitive drive to win, our clients can expect a passionate Revenue Operations partner in their corner.
Brandon has excelled as a Marketing leader. He has managed teams of RevOps specialists that have driven results. His technical depth spans a large cross-section of platforms which he has successfully deployed across companies. This broad knowledge of cutting-edge tools coupled with his problem-solving skills gives our clients the speed and expertise they need.
With over a decade of Sales and Revenue Operations experience, Krystal specializes in Business Development, process optimization, pipeline strategy and execution. Krystal has worked with multiple startups to enhance the customer experience. A passionate leader who excels at evoking vision and inspiring action to make meaningful changes in the companies she works with.
Kathy is a seasoned Executive Assistant with experience supporting C-suite & senior leadership executives in investment banking, brand strategy, and technology. Prior to joining Cortado, she ran her own business as a Virtual EA & Certified Online Business Manager to online entrepreneurs in the coaching and consulting space.
Innovative and results-oriented, David is experienced in all phases of software delivery and implementation, project management, organizational leadership and strategy. With a proven track-record building solutions, teams and organizational competence, he optimizes processes while managing cost, mitigating risk, and maximizing ROI.
SALESFORCE AND HUBSPOT CERTIFIED PARTNER
When Cortado Group delivers a complex data file or model, it is our goal to assure our clients get immediate value from our work. Every strategy is only as good as its execution. As such, we have built a team of execution experts that can convert our strategic deliverables into tools that can be immediately utilized by your team.
Our revenue operations experts are certified in Salesforce, HubSpot, and other go-to-market software platforms. We are focused on showing an immediate return on your investment in Cortado Group. Ultimately, we will assure your new account segmentation workbook, tableau dashboard, pricing model, or any other analytics output, can be integrated into your CRM and marketing automation tools from day one.
Cortado Group’s Salesforce certified developers analyze and deploy the Salesforce.com solutions that best fit the needs and capabilities of an organization.
You can count on our certified experts to have the knowledge required to support the Salesforce implementation that will power major future initiatives.
HubSpot’s software contains everything you need to do inbound marketing and sales. You can build a great responsive website, blog, email campaign, social listening, and A/B tested landing pages with a tool like HubSpot. As a Hubspot Certified Partner, our experts can deploy this system and train your team on how to maximize the value of the platform.